The personal touch
We helped deliver e-mail campaigns as individual as the personalised video content provided by digital technology business Real Time Content.
Our campaign work focused on bringing home the benefits of the company’s award winning adaptive media technology, which delivers tailored video advertising for clients.
The brief
Deliver a short e-mail campaign aimed at advertising agencies.
The basics
- E-mail campaign copy
- Proofing
- Client approval
The best bits
Capturing the attention of busy advertising agency staff to generate more than 30 face to face meetings.
“The campaign generated 31 meetings, 23 opportunities or proposals, with two near closing. I’m happy.”
